We probably wouldn’t admit it out loud, but most of us genuinely care about what other people think. Whether it’s about our appearance, intelligence or our popularity, we’ve all, at one point or another, tried to avoid the judgmental stare of a stranger or random passersby.
Artist, professor, and photographer Haley Morris-Cafiero, however, isn’t afraid to be herself-–judgmental stares or not. In fact, she encourages us to take a long, hard look at how people perceive each other.
In 2010, Morris-Cafiero introduced the world to “Wait Watchers“–a photo series of self-portraits that jump-started a conversation about fat-shaming.
Unlike most self-portraits, these images focus on the reactions of the strangers who are standing in the background. Morris-Cafiero says the idea for the project came to her when she noticed a stranger smirking behind her in a photo she took in Times Square.
Her work wasn’t truly discovered until three years later when her images appeared on Lenscratch, Then she went viral. Even Anderson Cooper’s producers and Good Morning America were interested in meeting the artist behind (I guess, in this case, we can say the artist in) the photos.
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“I don’t know if I was naïve,” Morris-Cafiero told Slate. “I was expecting that people would criticize the photographs, but they just started attacking me: how I look, how I’m going to die of diabetes, all of these things you could never tell from someone just by looking at them.”
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Trolls and other people who had nothing better to do with their lives attempted to contact Morris-Cafiero via email through accounts with usernames like “Ihateyou@gmail.com.”
To make matters worse, those who weren’t worried about hiding their identity reached out via their personal/professional email to tell her things like: I’m not fat-shaming you, but if you leave the house looking like that you should get hit.”
“It’s getting to the point where the craziest thing you can say in the room gets you the most attention,” Morris-Cafiero tells Slate. “When you have anonymous profiles you can just delete when things get heated.”
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“In addition to critical emails and comments, I have received hundreds of emails from supportive people who have found inspiration in my photographs,” Morris-Cafiero writes on her Kickstarter page.
“Some say ‘thank you’ and others tell stories of my images helping them love their body, overcome bullying or not commit suicide. Most of these people will not see my work in a gallery or museum. They need the images to hold in the hands and access them whenever they desire. The only way to achieve this is through publishing a book.”
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“By attempting to ‘improve’ myself, I am engaging in the conversation of body acceptance and idealized beauty standards that unrealistic and unwanted by many people,” she told ATTN. “I love my body and these unsolicited criticisms fueled me to make new images.”
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“I played soccer my whole life, sometimes three teams at one time. I never thought about ‘exercising,'” she wrote. “I just ran around, knocked people over and kicked the ball hard.”
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“Though I did go through phases of food restriction and over-exercise, I came to realize that I shouldn’t punish myself for something I can’t control,” she wrote.
“Self-criticism is a waste of time. I look worse with tons of makeup and products in my hair. I am happy when I am not stressed–so I don’t stress.”
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With 615 backers, “The Watchers” received more than $24,000 in its Kickstarter campaign. What’s more? Morris-Cafiero promised backers who donated $10 or more a shout-out in the acknowledgment section of the book.
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After Morris-Cafiero published her book, she decided to start a project called The Bully Pulpit where she uses the comments of her anti-fans to recreate the profile photos of the bullies who made fun of her.
“I resolved the challenge in early 2018 when I realized that an image cannot be removed from the internet, and if it includes text in the image then it could not be deleted,” she tells the British Journal of Photography.
“I decided to costume myself like the photos of my bullies that I found on their public profiles. I then inserted their bullying comment into the photograph.”
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“If they had more productive outlets, I am sure that they would be using their efforts for those purposes,” she continues.
“Some of these people truly believe that they are trying to help me–which is what is the saddest part, that they think someone needs their help in this way.”
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Morris-Cafiero says she chose her bullies for this project based on whose profile photo inspired her the most visually. If the commenter used a fake or cartoon profile photo, a quick Google search gave her what she was looking for.
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“I found where he was arrested and within two hours I had his mugshot,” Morris-Cafiero adds.
“Through this, I also want to challenge what we believe as public versus what is private.”
While some commenters preferred hiding behind a fake profile photo or cartoon illustration, others trolled in crowds. (So, if one troll commented, another would follow.)
And according to Morris-Cafiero, some of these bullies were even “celebrated” and “egged on” by other internet users in the thread.
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The outfits Morris-Cafiero constructed for The Bully Project are borderline grotesque as she’s trying to allude to “the false sense of protection that the internet provides these and other bullies.”
“As I am interested in addressing difficult subjects in my work, I use humor to neutralize some of that negativity,” Morris-Cafiero says.
“For Bully Pulpit, I wanted humor to be present in the photos because I always laugh when I receive or read one of these comments. I think it is such a waste of their time and electricity to write a comment that they think will hurt me or make me stop what I am doing.”
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The harmful effects of body-shaming go far beyond increased weight gain. It can lead to eating disorders, depression, reduced self-esteem, and, in some cases, suicide.
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