Anyone with hair on their head — long, short, and in-between — will tell you that there’s nothing more calming than getting your hair brushed. Maybe it’s the repetitive motion that makes it so entrancing. Or perhaps the feeling of being cared for is what puts us in a happy place. Whatever it is, there’s a lot to love about hair brushing, and content makers have caught on. These hair brushing videos are so soothing — and we’re not even the ones getting the pampering treatment.
Unlike the other video trends we’ve been following (pimple popping, dandruff scraping, waxing), hair brushing videos don’t just “satisfy” viewers visually. They also have an audio component to them, which can make viewers feel as though it’s their hair being brushed.
Hair brushing is a huge trend in the ASMR YouTube community. ASMR, short for Autonomous Sensory Meridian Response, is that tingly feeling some people get in their heads when they hear a specific sound or see a certain visual. Common ASMR triggers are whispering, tapping, light touching, and of course, hair brushing.
Even if you don’t experience ASMR, videos intended to trigger tingles can also be used to relax, tune out from the world, and induce sleepiness. And nothing puts us into a zen state more than getting our hair brushed or played with.
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Yeah, we’ll admit. At first, hair brushing videos, and ASMR videos in general, made us feel kind of weird. The slow movements, whispering, and sensitive microphones seemed too intimate. The phenomenon can be oddly jarring for something that’s supposed to induce relaxation.
But after getting warmed up to the idea, hair brushing videos began doing their job. We felt super calm and even started feeling those little tingly sensations.
And we’re not the only ones who have hopped on the hair brushing train. The above YouTube video, posted in October 2014 by ASMR Massage Psychetruth, has over 8.5 million views. And the below video by “ASMR-tist” WhispersRed ASMR has garnered over 4.5 million views since April 2015.
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These kinds of videos may not be for everyone. But if you open your mind, plug in your headphones, and give hair brushing videos, and other ASMR trigger vids, a go, you might just convert to being a tingle-lover.