Ah, the Super Bowl: that annual event where companies shell out millions to make us laugh, cry, or question our life choices—all in 30 seconds or less. While the game itself is often just background noise, the commercials are the real MVPs. So, grab your overpriced snack of choice and let’s revisit some of the most iconic Super Bowl ads that have ever graced our screens.
Joe Greene limps off the field, looking defeated, when a small fan offers him a Coke. He chugs it, refreshed and energized, tossing the kid his sweaty jersey. Heartwarming!
This ad aired during Super Bowl XIV, making everyone believe a soda could solve all problems. It won awards, inspired a movie, and cemented itself in advertising history forever.
Coca-Cola proved emotional storytelling sells. A grumpy football player, a kind-hearted kid, and a fizzy drink created one of the most beloved commercials ever. Who knew soda had healing powers?
A grey, dystopian world of obedient drones listens to Big Brother until a fearless woman smashes conformity with a hammer. The message? Apple’s Macintosh would liberate us all. Dramatic.
Directed by Ridley Scott, this ad was a gutsy move for Apple’s Super Bowl debut. Instead of selling computers directly, they sold revolution. The world took notice immediately.
The commercial remains legendary. It turned a product launch into a cultural moment, proving innovation sells. On this commercial Apple declared war on technological blandness.
Britney Spears dazzles in a nostalgia-fueled, decade-hopping Pepsi ad, proving that carbonated beverages and pop stars are an unstoppable duo.
The catchy jingle, sparkling choreography, and relentless branding made Pepsi feel cool. It wasn’t just soda; it was a lifestyle. If you weren’t drinking Pepsi, were you even relevant?
Pepsi constantly battles Coca-Cola for supremacy, and Britney’s presence gave them a major win. Pop culture and sugar water combined for an unforgettable commercial success.
A tech-savvy baby, wiser than most adults, cracks financial jokes while making online trades from his high chair. Somehow, this tiny investor made stock trading seem effortless and fun.
The humor hit hard—adorable infant, advanced vocabulary, and unexpected sarcasm. People laughed but also took notice. E*Trade cleverly made finance feel approachable and engaging.
The campaign was wildly successful. Talking babies continued to dominate commercials for years and investment advice never looked cuter.
Office slacking meets full-contact football. Terry Tate storms through cubicles, tackling employees who break workplace rules. Nobody can escape his aggressive, yet oddly inspiring, discipline.
This hilarious, over-the-top ad made workplace productivity oddly thrilling. Reebok wasn’t selling football gear but still scored big with this unforgettable, bone-crushing approach to office efficiency.
Terry Tate became a viral sensation before “viral” was even a marketing term. The ad blended sports, comedy, and relatable work frustrations into one of Super Bowl’s funniest commercials ever.
A group of friends answer the phone with a stretched-out, ridiculous “Whassup?” and suddenly, America had a new catchphrase. It was absolutely unforgettable. Budweiser struck gold.
The ad perfectly captured casual, buddy-to-buddy nonsense. No plot, no deep meaning—just dudes being dudes, reinforcing Budweiser as the beer of choice.
This commercial didn’t just sell beer; it became pop culture. People everywhere started answering calls with exaggerated “Whassup?” Budweiser infiltrated everyday conversations. Marketing genius.
A pint-sized Darth Vader roams his house, desperately trying to unlock his Force powers. After several failed attempts, he finally “moves” a car—thanks to a sneaky remote-starting dad.
This commercial had everything: nostalgia, humor, and an adorable kid in a too-big Vader costume. It tapped into Star Wars fandom, making it a hit with every generation.
Volkswagen made car commercials fun again. A great product sells itself, but an entertaining story makes people remember it forever.
Budweiser knew exactly how to play with our emotions. A golden retriever puppy bonds with a Clydesdale horse, only to be separated. Cue heartbreak, but also an adorable, feel-good reunion.
This wasn’t just an ad; it was an emotional rollercoaster. The puppy’s determination, the horse’s protective instincts, and the heartwarming music made it impossible to forget. Tears were shed.
Beer and cute animals seem like an odd mix, but Budweiser made it work. The commercial didn’t mention beer much, yet somehow, it made people love Budweiser even more.
A little kid tricks his neighbor into thinking a cardboard box is a time machine. The unsuspecting adult steps in, the kid shakes it, and boom—he believes it worked.
This ad was part of Doritos’ user-submitted commercial contest, proving that clever, low-budget ideas can compete with million-dollar productions. It was funny, creative, and full of snack-loving chaos.
Doritos understands Super Bowl humor: absurdity, simplicity, and fun. They don’t overthink it. Just throw in crunchy chips, a silly concept, and people will remember it forever. Genius.
Amazon imagined a world where Alexa lost her voice, forcing celebrities like Cardi B, Gordon Ramsay, and Anthony Hopkins to take over. Spoiler: it did not go smoothly.
Each replacement was hilariously unhelpful—Gordon Ramsay yelled at innocent users, Cardi B refused to play country music, and Hopkins was… unsettling. It was a star-studded, comedic disaster.
Amazon nailed it. They didn’t just showcase Alexa’s capabilities—they made people laugh. The ad proved smart home devices can be funny, while subtly reminding us Alexa is irreplaceable.
Old Spice rebranded itself with this ad featuring Isaiah Mustafa, a suave man who can do anything—ride a horse, bake a cake, and make you smell amazing. All while shirtless.
The rapid-fire monologue and absurd scenarios made it a viral sensation. It was over-the-top, hilarious, and made everyone want to smell like adventure and masculinity. Well played, Old Spice.
This commercial didn’t just sell body wash; it reinvented the brand. Old Spice became cool again, proving that a clever ad can change public perception and boost sales dramatically.
Supermodel Cindy Crawford, in all her ’90s glory, stops at a vending machine, sips a Pepsi, and makes everyone watching incredibly thirsty—for soda, of course. Simple, yet effective.
The ad played on Crawford’s star power and the allure of the new Pepsi can design. It was a perfect blend of celebrity endorsement and product showcase without trying too hard.
Pepsi knew exactly what they were doing. They combined beauty, refreshment, and a touch of envy to create a commercial that’s still remembered decades later. Classic marketing move.
Betty White gets tackled in a muddy football game, only to transform back into a young man after eating a Snickers. The message? “You’re not you when you’re hungry.”
This ad was both hilarious and endearing, showcasing White’s comedic timing and the universal truth that hunger turns us into different people—sometimes, 88-year-old Golden Girls.
Snickers struck gold with this campaign. It was relatable, funny, and featured a beloved icon. Plus, it reminded us all to keep a Snickers handy during intense backyard sports.
Basketball legends Michael Jordan and Larry Bird engage in an epic trick-shot contest, betting a Big Mac and fries. The shots get increasingly absurd, but hey, it’s all for the love of fast food.
The ad combined star power with humor, making us all believe that a Big Mac was worth any challenge. Plus, it showcased the competitive spirit of two sports icons.
McDonald’s scored big with this one. It was entertaining, memorable, and made everyone crave a burger. Who knew fast food could inspire such athletic feats?
Rocket Companies made Super Bowl history with its “Own the Dream” campaign, featuring a revamped version of “Take Me Home, Country Roads” in a heartwarming homeownership-themed ad.
The campaign extended beyond TV as over 65,000 fans at Caesars Superdome joined a live singalong, creating an unforgettable stadium-wide moment celebrating the emotional journey of homeownership.
Chief Marketing Officer Jonathan Mildenhall highlighted Rocket’s mission to make homeownership more accessible, using the campaign to connect emotionally with Americans and inspire them to achieve their dreams.
A group of kids share their bleak, monotonous future career aspirations, like “file clerk” and “yes man.” It was a satirical take on unfulfilled potential, urging adults to find better jobs.
The ad was both funny and thought-provoking, making viewers reflect on their own careers. Monster.com positioned itself as the solution to avoid becoming the uninspired adults in the commercial.
It was a clever way to address job dissatisfaction and motivate change. Sometimes, a little humor is all it takes to inspire a career move. Well played, Monster.com.
Always’ ad redefines “like a girl” by showing how the phrase damages confidence. Young girls run strong, while older participants mock femininity, exposing harmful societal conditioning effortlessly.
The commercial succeeded because it highlighted unconscious bias. It made viewers rethink language’s impact on self-esteem. It sparked a global conversation about gender stereotypes.
By challenging perceptions, Always positioned itself as a champion for confidence. The campaign proved advertising can inspire real social change effectively.
Three elderly women inspect a tiny burger, leading to the now-iconic question, “Where’s the beef?” Wendy’s humorously critiques competitors, making portion size the ultimate fast-food battleground.
The ad’s brilliance lied in its simplicity. The catchphrase became an instant pop culture phenomenon, appearing in daily conversations, reinforcing Wendy’s brand effortlessly.
By blending humor and a clear message, Wendy’s made a lasting impact. The commercial proved that a single witty line could drive brand recognition for decades.
David Harbour interrupts typical commercials, revealing every spotless outfit means it’s actually a Tide ad. Suddenly, every commercial makes viewers question whether it’s secretly promoting laundry detergent.
The genius lies in its execution. By hijacking other advertising tropes, Tide dominated the Super Bowl, making cleanliness the unexpected yet hilarious star of the entire night.
Tide turned the Super Bowl into its own marketing playground. The campaign was unforgettable, proving a smart concept and great humor can redefine how brands advertise creatively.
Michael Jordan and Bugs Bunny team up to defeat bullies on the basketball court. Animated antics blend seamlessly with live action, showcasing Air Jordans’ power effortlessly.
The ad worked because it combined sports and pop culture. Jordan was a global icon, and Bugs Bunny added nostalgia and humor, making the commercial endlessly rewatchable.
Nike didn’t just sell sneakers—it created a cultural moment. The commercial was so beloved, it even inspired Space Jam, proving marketing could spark entire entertainment franchises successfully.
A love story unfolds entirely through Google searches. From studying abroad to finding romance, each query tells a chapter, showing how technology shapes real-life experiences beautifully.
The ad succeeded because it was intimate yet universal. Everyone uses Google for life’s big and small moments, making the commercial feel personal, nostalgic, and effortlessly relatable.
Google proved storytelling doesn’t need actors or dialogue. With only search bars and results, it created an emotional journey, reinforcing its place in everyday life meaningfully.
There’s emotional manipulation, and then there’s The Farmer’s Dog Super Bowl ad. This minute-long rollercoaster of puppy love had us sobbing into our buffalo wings.
It wasn’t just an ad—it was a full-on existential crisis disguised as dog food marketing. If you didn’t text your childhood pet “I miss you” after watching, you’re made of stone.
The commercial reminded us that dogs aren’t just pets; they’re lifelong companions. And also, we’ll probably buy anything if you make us cry hard enough.
T-Mobile somehow convinced John Travolta to belt out a Grease classic for their Super Bowl spot. Instead of Olivia Newton-John, he was joined by the Scrubs duo, making for a bizarre yet delightful mix.
The ad was a nostalgic fever dream that made you forget it was actually about phone service. We still don’t know what it had to do with cell coverage, but we respect the effort.
For a minute, we were all transported back to Rydell High, except with more Wi-Fi and fewer leather jackets. T-Mobile definitely understood that nostalgia is a powerful drug.
Snickers’ “You’re not you when you’re hungry” campaign peaked when they threw Danny Trejo into The Brady Bunch. Watching him play an angry Marcia was nothing short of cinematic perfection.
It’s a simple formula: Take a wholesome TV classic, throw in an action star, and let chaos ensue. Somehow, it worked, making this ad one of Snickers’ most memorable creations.
Not only did it give us a good laugh, but it also reinforced a universal truth: Everyone turns into a menace when they’re hungry. And Snickers will happily take your money to fix it.
Sam Elliott, Lil Nas X, and a Cool Ranch dance battle—because why not? Doritos took the weirdest combo imaginable and turned it into pure advertising magic.
Watching Elliott’s mustache groove to “Old Town Road” was a moment we never knew we needed. His slow-motion boot scoot alone made this commercial an instant classic.
Doritos didn’t just sell chips; they sold an experience. And now we all secretly wish we could dance like a cowboy.
HBO and Bud Light teamed up for the crossover we never saw coming. A medieval joust turned Game of Thrones-style bloodbath was the perfect mix of shocking and hilarious.
The Bud Knight met a gruesome fate, and beer lovers everywhere gasped. Who knew a commercial could double as a season teaser for a brutal TV show?
It was one of the rare Super Bowl ads that actually took a risk. And somehow, it made beer and dragons the perfect pairing.
There are few things worse than making a great first impression… until you realize a massive stain on your shirt is talking louder than you are.
That’s exactly what Tide captured in this unforgettable ad, where a coffee stain starts yammering mid-job interview. The stain wasn’t just a distraction—it was a full-on scene-stealer.
If you didn’t immediately buy a Tide-to-Go pen after watching, you’re way too confident in your stain-fighting abilities. Tide didn’t just sell detergent; they sold social survival.
Honda leaned hard into nostalgia with this ad, bringing yearbook photos of celebrities to life. If you’ve ever wondered what Steve Carell, Tina Fey, or Robert Redford would say to their teenage selves, this commercial had the answers.
The message? Dream big and don’t let your awkward teenage years define you. If Steve Carell could go from braces and questionable fashion choices to comedic greatness, there’s hope for all of us.
It was a clever way to tie Honda’s reliability to chasing your dreams. And let’s be real—who doesn’t love a good yearbook throwback, especially when it involves celebrities?
Hyundai went full Boston with this commercial, bringing in John Krasinski, Chris Evans, and Rachel Dratch to introduce “Smaht Pahk.”
As they exaggerated their accents, we all got a crash course in how to say “car” incorrectly. The ad was equal parts funny and effective, hammering home the fact that Hyundai’s self-parking feature is so advanced, even a guy from Southie could use it.
It was a car ad disguised as a comedy sketch, and it worked. If you weren’t walking around saying “Smaht Pahk” for weeks after this aired, were you even watching the Super Bowl?
Breaking Bad fans got an unexpected treat when Walter White and Jesse Pinkman returned—not for meth, but for PopCorners. Yes, that’s right. Heisenberg had swapped his empire for the snack business.
The commercial was a perfect blend of nostalgia and self-parody, with Aaron Paul and Bryan Cranston slipping effortlessly back into character.
For fans of the show, it was a hilarious “what if” scenario. Sure, PopCorners are delicious, but it’s still hard to believe Walter White would get out of bed for anything less than a criminal empire.
Walmart took their pickup service to the next level with this ad, which featured some of the most iconic vehicles in movie history. The Batmobile, Ecto-1, Lightning McQueen—this commercial had it all.
It was a car lover’s dream, as fans scrambled to see how many famous rides they could recognize before the ad ended. Watching the Back to the Future’s DeLorean pull up to Walmart was oddly satisfying.
The message was simple: If the world’s most legendary cars can use Walmart pickup, so can you. It turns out, convenience is the real superhero here.
For the league’s 100th season, the NFL decided to throw a party, and every football legend was invited. The result? A chaotic, star-studded ballroom brawl with more tackles than the actual game.
Joe Montana, Deion Sanders, and Barry Sanders all made appearances, proving that greatness never retires. Watching current stars interact with legends of the past gave fans a rare glimpse of football history in motion.
It was one of the best self-promotional ads the NFL has ever done. Honestly, they should just air this commercial instead of the Pro Bowl.
Budweiser’s Clydesdales are a Super Bowl staple, and in this ad, they got some refereeing help from a zebra. Yes, you read that correctly—a zebra was reviewing plays in the middle of a horse football game.
The slow-motion instant replay and the coach’s frustrated reaction made it all the better. If you ever doubted Budweiser’s commitment to making majestic horses hilarious, this ad put that to rest.
Fun fact: Zack Snyder directed this commercial, meaning the guy behind 300 and Justice League once made a Super Bowl ad about horses playing football. Let that sink in.
Paramount+ went all-in on absurdity with this ad, featuring Sir Patrick Stewart launching Arnold (yes, from Hey Arnold!) off a cliff.
If that wasn’t enough, Jeff Probst jammed on a Survivor torch while Creed played in the background. It was a chaotic blend of nostalgia, comedy, and complete nonsense—exactly what a Super Bowl ad should be.
The message? Paramount+ has something for everyone, whether you’re into sci-fi, cartoons, reality TV, or… sending animated children off cliffs.
FedEx decided to parody the movie Cast Away, answering the age-old question: What was in the unopened package?
Turns out, it was a satellite phone, a GPS, and supplies that could’ve saved Tom Hanks’ character years of suffering. The humor was dark, the timing was perfect, and the punchline landed hard.
FedEx managed to take a beloved movie and turn it into an unexpected comedy goldmine. The lesson? Always open your packages.
Master Lock’s simple yet powerful ad showed a lock surviving a bullet shot, proving its toughness. No gimmicks—just a direct, unforgettable demonstration of product durability.
The high-stakes test captivated audiences and solidified Master Lock’s reputation for security. It remains one of the most memorable and effective Super Bowl commercials ever.
This ad set the precedent for product demonstrations in commercials, proving that sometimes, all you need is a bullet and an indestructible lock.
Ram Trucks honored hardworking farmers with a heartfelt tribute featuring Paul Harvey’s iconic speech. The ad celebrated resilience, dedication, and the deep connection between people and land.
Powerful visuals of farming life paired with Harvey’s voice created a moving message. It wasn’t about trucks—it was about values, perseverance, and American grit.
Ram perfectly blended emotional storytelling with branding, making this ad an instant classic. It reminded us why Super Bowl commercials can be so much more.
Mountain Dew combined three random things—a puppy, a monkey, and a baby—to create one of the weirdest, most talked-about Super Bowl commercials ever.
It was unsettling, absurd, and undeniably unforgettable. The creature repeated “Puppy Monkey Baby” while delivering Mountain Dew’s new drink, making audiences laugh and question reality.
Love it or hate it, this bizarre ad achieved its goal: It got people talking about Mountain Dew. And maybe even craving some.
Disney’s “I’m Going to Disney World” ad became a Super Bowl tradition, featuring winning athletes announcing their celebratory trip to the theme park after victory.
The series began in 1987 with Phil Simms, later including legends like John Elway, Tom Brady, Drew Brees, and Patrick Mahomes, making it a must-see postgame moment.
It expanded beyond football, featuring American Idol winners, World Series champions, and Stanley Cup finalists, proving that no matter the sport, Disney is the ultimate victory lap.
Chrysler’s comeback story unfolded in a powerful ad, highlighting its rise from bankruptcy after Detroit’s economic collapse in 2009, symbolizing resilience and reinvention.
The commercial serves as a tribute to Detroit’s strength and perseverance, showcasing the city’s enduring spirit and determination to rebuild after hard times.
Set to Eminem’s “Lose Yourself,” the ad features the rapper driving a Chrysler through Detroit, blending music, culture, and automotive pride into an unforgettable message.
Seth Rogen and Paul Rudd teamed up for a hilarious Lay’s commercial in 2022, reminiscing about road trips, near-death turbulence, and lifelong friendship—all over potato chips.
Their memories quickly turned bizarre, featuring turf wars, kidnappings, and a haunted house, proving that no matter the chaos, Lay’s was always part of the adventure.
The ad ends at Rogen’s wedding, where he marries the demon from his haunted home, and guests celebrate by tossing Lay’s instead of rice. Classic Super Bowl comedy.
One Direction and quarterback Drew Brees faced off in a 2012 Pepsi ad, blending football and music to appeal to every type of Super Bowl viewer.
Both stars argued over the last can of Pepsi, each with achievements worthy of the prize—until Brees gave up the drink for a spot in the band.
The commercial perfectly combined sports and pop culture, creating a fun, lighthearted moment that entertained both music fans and football lovers alike.
EDS made an unforgettable Super Bowl ad by comparing digital data management to the impossible task of herding cats, creating a hilariously unique metaphor for their services.
The commercial showed cowboys wrangling unruly felines, battling scratches and chaos, just as EDS tames complex digital information and ensures it reaches the right place.
With humor and creativity, the ad turned a dry tech concept into a memorable spectacle, proving that sometimes, the best way to explain something is through absurdity.
Doritos’ 2009 “Crash the Super Bowl” contest gave two amateur advertisers a shot at fame, proving that humor and creativity can make a million-dollar commercial.
The winning ad featured an office worker using a snow globe as a “crystal ball,” predicting free Doritos—before hurling it at a vending machine to make it happen.
With its simple yet hilarious premise, the ad resonated with viewers, showing that sometimes, the best way to get what you want is pure destruction.
Budweiser introduced the world to its iconic frogs—Bud, Weis, and Er—during Super Bowl XXIX in 1995, creating one of the most memorable beer ads ever.
The three frogs sat in a swamp, croaking their names in succession until they unintentionally spelled out “Budweiser,” all while a glowing neon sign appeared above them.
Simple yet clever, the ad became an instant classic, proving that sometimes, all it takes to sell beer is a few well-placed amphibians and a catchy rhythm.
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